When a Colorado resident left the gym, she noticed her car keys were taken from her gym locker. She then searched the gym parking lot for signs of her car and quickly realized that her car was stolen. 

"It was completely gone. I started freaking out. I went back into the gym. I called the cops, and turns out, my car was taken. I wasn't sure what I was going to do, how I was going to get to the places I needed to get to in my everyday life. I didn't know how I was going to get a new car if I needed one."

• Car theft victim

Thankfully, deputies were able to track down her stolen car after they received an alert from a Flock Safety LPR Camera. Flock Safety LPR Cameras were installed in high-traffic areas that allows officers to track stolen plates, stolen vehicles, felony warrants, missing people, and vehicles used in felony crimes. 

‍Security Technology Builds a Stronger Customer Experience

Your customers’ shopping experience begins the second they enter your parking lot. So any crimes or offenses committed within the parking vicinity will impact your business’ reputation with customers. 

‍Flock Safety LPR Cameras were designed to build a virtual security perimeter that combines visual deterrents with advanced technology to create an invisible barrier that discourages criminal activity and offers actionable evidence for business leaders and law enforcement. 

‍Visual Deterrents‍

Visible deterrents are the first line of defense in a virtual security perimeter. These include:

• Signage: Clearly display signs indicating that the area is being monitored and that security measures are in place. This simple step can discourage many would-be criminals.
• Lighting: Ensure that all areas, especially parking lots and entrances, are well-lit. Good lighting not only deters crime but also makes customers feel safer.
• Cameras: Install visible security cameras at key points around your property. While the cameras themselves act as a deterrent, their presence reassures customers that their safety is a priority.

Advanced Technology for an Invisible Barrier

Behind the visible deterrents, advanced technology forms the core of the virtual security perimeter:

• License Plate Reader (LPR) Cameras: Deploy LPR systems to monitor vehicles entering and exiting your property. This technology can identify and track suspicious vehicles, providing crucial data for preventing and investigating crimes. The discreet yet effective presence of LPR cameras adds a powerful layer to your virtual security perimeter.
• Live and Recorded Video: Integrate live and recorded video to maintain a constant watch over your property. Advanced analytics can detect unusual activities and alert security personnel in real-time, ensuring that any potential threats are identified and addressed swiftly.
• Audio Detection: Implement audio detection systems to capture sounds indicative of criminal activity, like gunshots and sideshows. This technology can trigger alerts and recordings, ensuring comprehensive coverage and adding another layer of protection to your virtual security perimeter.

Benefits of a Virtual Security Perimeter

Creating a virtual security perimeter offers several benefits:

• Deterrence: Visible deterrents, supported by LPR cameras and other technologies, signal to criminals that your business is not an easy target, encouraging them to move on to less secure locations.
• Customer Confidence: Customers appreciate knowing that their safety is a priority. A well-lit, visibly monitored environment with discreet but effective security measures enhances their sense of security without making them feel uneasy.
• Proactive Prevention: Advanced technologies, including LPR cameras, enable real-time monitoring and swift responses, preventing crimes before they escalate and ensuring that your business remains secure.
• Comprehensive Evidence Collection: In the event of an incident, the combination of video and audio recordings, along with LPR data, provides detailed evidence for investigations, making it easier to resolve cases and hold offenders accountable. 

When customers see this investment into building a safer shopping experience, it eases their concerns and makes them feel comfortable returning in the future. Thus associating a strong buying experience with your store and/ or brand.

Not only is a virtual security perimeter useful in situations like car thefts and car break-ins - but it can also offer actionable evidence in any offense that occurs within your premises.

Learn more about Flock Safety’s ability to proactively deter crime through our blog post: The Shift to Proactive Security: New Tools To Deter Crime and Hold Offenders Accountable.

‍You can also schedule a demo here to see Flock Safety in action for yourself.